Aswan TV

Press Release

Blogging Beyond the Printed Word

Darmstadt, 10 September 2007 – Ifra has launched a new weblog for the Ifra Beyond the Printed Word conference to accompany this largest event for the newspaper industry with focus on digital media as a platform for discussions and information. Under the web address www.beyondtheprintedword.blogspot.com, industry and independent contributors can express their views on the event motto “Connecting with the Digital Consumer” and deal with topics relating to digital publishing.

Like the international conference of the same name that will take place on 8 and 9 November 2007 in Dublin (www.ifra.com/beyond), the weblog focuses on the latest innovations and possibilities of the digital era especially for newspapers. The blog, in the English language, comments on news and findings from the Internet, and at the same time offers everyone dealing with online and mobile publishing at media houses who want to keep up with latest developments a forum for sharing ideas and opinions.

Information about the conference
Ifra is organising the Beyond the Printed Word conference already for the 15th time – this year for the first time in the Irish capital. It has now become a firm fixture in the digital media industry. The joint chairs of this year’s event are Elan Lohmann, Publsher of News24.com in South Africa, and Meredith Artley, Executive Editor of LAtimes.com in the U.S.A. The opening lecture will be given by Prof. Dr. Jo Groebel, Director of the Deutsches Digital Institut, who will talk on the topic “From the consumer to the prosumer”. The other lecturers from Africa, America, Asia and Europe will present innovative ideas and solutions for the digital publishing sector. In addition, “Networking Tables”, dedicated to specific topics, invite participants to exchange views and opinions.

Last year’s Ifra conference in Vienna was attended by approximately 450 experts from five continents. “Beyond” has established itself as the most important networking and informational venue for media strategists and decision-makers from all over the world who, faced with the rapid development of the media, want to extend their leading role to the digital world and expand it.

For more information about the international Ifra Beyond the Printed Word conference and to register – the Early Bird special rate has been extended up to 21 September 2007 – visit the Ifra website www.ifra.com/beyond or contact Karolina Dzeko, Ifra Programme Manager Events, phone: +49.6151.733-769, e-Mail: dzeko@ifra.com.

About Ifra
Ifra (www.ifra.com) is the world’s leading organisation for newspaper and media publishing with 10 locations worldwide. It has been registered since 1961 as an association with headquarters in Darmstadt, Germany, and acts as the platform for decision-makers from the newspaper industry. A Board, comprising publishers as well as central, regional and specialised committees drawn from Ifra member companies, steers the work of the association. Ifra publishes the trade magazine newspaper techniques monthly in five languages (English, French, German, Russian and Spanish – www.ifra-nt.com) and quarterly in Chinese. The IfraExpo – “the annual event of the newspaper industry” – held at major European venues is the world’s most important trade exhibition for newspaper companies and their partners. IfraExpo 2007 will be held from 8 to 11 October in Vienna (www.ifraexpo.com). Research and standardisation, international conferences, seminars, training events and consulting are further components of the service Ifra offers primarily to its more than 3000 members in nearly 80 countries.